Polly Beel - August 5

Polly Beel - August 5

            Polly is the Director of Marketing & Commuications for DECODE Entertainment Inc., a DHX Media Ltd. Company.  Polly is responsible for all press and publicity for each DECODE distributed series as well as corporate public relations and sponsorships. She also liaises between DECODE and DHX Media Ltd. on DECODE announcements and corporate sponsorships. The communications division's art department creates all advertising and marketing materials for all DECODE distributed projects and is responsible for all merchandising and licensing artwork and produces various style guides and assets for licensees.

DECODE was founded in 1997 and is a supplier and co-producer of family teleivision shows.  DECODE has some 900 television and home entertainment license agreements with more than 200 clients worldwide.

In 1999, the company's Angela Anaconda series achieved worldwide fame and has been followed  by more than 30 series produced or co-produced by the company, including, Planet Sketch, Bromwell High, The Save-ums and Naturally Sadie. In Canada, DECODE's shows are seen on CBC, TVO and YTV.

DECODE's wholly-owned preschool series, Franny's Feet, is seen in more than 100 countries and is also shown on PBS in the United States.  DECODE has recently concluded an extensive worldwide toys and games agreement for the property with Playskool, a division of Hasbro. The company is now negotiating merchandising and licensing agreements with other consumer product companies.

Franny's Feet products are lunching worldwide in 2008. In May, 2006, DECODE merged with The Halifax Film Company to create DHX Media Inc., a public company which trades on London's AIM exchange and on the TSX in Toronto. DECODE's distribution division now handles worldwide sales of Halifax's programmes. 

            For further information about DECODE please call Polly Beel at 416-383-8034x238, or visit the website at www.decode.tv